Our Business

Beet Inc. is building a network of digital music boutiques, each targeting a specific sub-culture (e.g. electronic, hip-hop, punk, classical etc.) Each store will be distinctively branded, styled and marketed to the appropriate demographic. Our initial focus is a pay-per-download model, but we will be adding streaming (interactive and non-interactive formats) and ring tones. Technologically, we are bringing a number of breakthrough interactive features to the table. Discovering, sharing and enjoying music will never be the same. We are a well funded company with a significant marketing budget, and we expect to make a name for ourselves rather quickly.

Our Management Team

David Robb is the head of business development at Beet Inc. He has built a number of successful technology and non-technology businesses over the last two decades. David sits on the boards of other technology companies as well as on several not-for profits. He holds a B.A. from NC State University and MA from Duke University.

Vasili Zolotov is leading the technology development at Beet. Vasili’s background is in software development, computer engineering, and electronic music, all of which he has been pursuing since his teens. Vasili has accumulated considerable management experience during his tenure at the Microsoft Corporation, where he spent a total of 5 years prior to conceiving Beet and defecting to forge his own future. Vasili graduated Magna Cum Laude with a B.S. in Computer Engineering from NC State University.

Legal Representation

Beet Inc. is represented by Matthew L. Kletter, Esq. Matthew is based in New York City. He practices entertainment law, specializing in the representation of independent record labels, producers, publishers, managers and agents within the music business. He has developed a particular expertise in international licensing and distribution of music as well as international music publishing. Mr. Kletter currently represents among others “StoneBridge”, “Larry Tee”, “Act 2 Records” “King Brain”, “Cajual Records/Green Velvet”, “Gossip Records” and ”X-Mix Productions” (Managers of “Armand Van Helden”, “Junior Sanchez”, “Mark Farina” and “DJ Sneak”). He is a regular moderator and panelist at the Amsterdam Dance Event and the Winter Music Conference.